bedrock asia is a brand consultancy

helps you to build enduring brands

to win customer's heart and mind.

be transformed.

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Leading in Times of Crisis

Together to rebuild Indonesia brands to thrive in post-pandemic world.


Latest Work

We love what we do.

We are Jakarta-based, 22+ years young, tightly-knit insightful, strategic and creative team committed to build enduring brands to improve lives, businesses and the world.

We help businesses to thrive through 6 primary areas:

be transformed



Transforming home-grown brands into global brands, local heroes into country brands.



Harsono brings a valuable blend of brand strategy and export strategy expertise as well as a rare combination of having worked in both the U.S. in learning brand strategy and in Asia. These experiences make him uniquely fit for helping Asian branded companies transform to global branded companies.


EY Global Innovation Realized Leader and EY Americas Consulting Growth Strategy Leader


Reach us

You make 32,000 decisions every day.

What will be your next move for your brand?


bedrockasia is a brand consultancy that help leaders and businesses to build enduring brands through brand-led strategic transformation.


PT. Bedrock Brand Consultants.

Lippo Mal Puri Lt. UG Unit 218,

Jl. Puri Indah Raya Blok U1.

Jakarta Barat, 11610



+62 21 5098 6365


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