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Our clients capitalize daily on the diversity, perspective, and talent of our people. We employ researchers, strategists, business analyst, architects, planner, interior designers, finance, 3D visualizer, graphic designers, copywriters, client services and project managers.


This breadth of experience allows us to pursue projects of any scope—including those that transcend oceans and international borders.

Kwan_Profile BedrockAsia_photo_FOnny - 1

He is the founder of Bedrock Asia in Jakarta. He has 18 experiences in business development, brand & business advisory from corporate to retail brands, product to services. His advisory covers a broad spectrum of industries in USA, Singapore & Indonesia. Several key national clients such as Orang Tua Group, Kalbe, Caltex, Gunung Subur, Smart Telecom, Dairy Queen & Gunung Slamet (Rekso Group), Sampoerna, Jiffy Lube, Kaiser Permanente, Compaq, Siebel, ClearChannel, San Francisco Chamber of Commerce, Domino Pizza, Chevron, McKesson, Hawaiian Airlines, Solutia, CP&L Energy, UnitedWay of America and Wells Fargo Bank Harsono received his BFA in Graphics and Communication from ArtCenter College of Design.

Kwan Harsono

Founder, CEO & Partner

Strategist &

Brand Management

Fonny Esther has worked in various multi-national companies since 1998 in United States. she has been instrumental in sourcing and deploying proprietary research & finance tools in brand development and financial valuation process that have streamlined our brand management practice, and have enabled us to have very accurate, timely, and detailed insight into our brand consultancies. She received her MBA at City University, Seattle and BA, Marketing & Finance at Seattle University.    

Fonny Esther

Managing Director

Brand Insights &


Main Team:


Strategist   Business & Strategic Planner  Architect   Brand Designer  Interior  

Project Manager  Digitalist   Naming Linguist   Copywriter   Researcher